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Targeting

Your message needs to hit the right note. Therefore, your goods and services need to be promoted to the type of prospects who are likely to respond. Effectively finding the right people to respond to your message will mean that any advertising spend will go a lot further and produce better results. Even if a sale does not result right there and then, this spend handled correctly can produce a sale at a later.

Effective targeting will ensure that your marketing efforts are not wasted. By working towards identifying the people who are most likely to purchase your products or services, this will ensure success as it becomes a much more focussed activity.

Link your targeting with your sales and marketing strategy. The right message to the right people at the right time and place will maximise the performance of your business and assist in ensuring sales growth.
Failure to target correctly will have a serious negative impact on your business so to ensure you get your targeting right e-mail [email protected] today.

Cleansing

Perception is everything. The minor details make a huge difference on how current and prospective customers perceive your business. Getting to the right person at the right place is essential without diluting the message before they have even digested it.
How many times have you received the same piece of information from the same company on the same day? How often do you get phone calls from the same business in a short time span? There is a simple reason for this. The database is not up to date and some simple housekeeping routines have not been undertaken. The cost can be phenomenal, adds thousands of pounds to wasted marketing spend and damages a customer’s perception of your business.

These routines are essential no matter how large or small your database is. There is nothing more distressing than contacting relatives of deceased people, yet this is an all too common and avoidable occurrence. Through no fault of your own, you have alienated someone and bad news travels fast!
With increasing regulation, conforming to legislation and the recorded preferences of people is essential. If you are not getting it right then e-mail [email protected] to fix this without delay.

Print Management

With many years of experience in every type of print management project we provide an easy and hassle free solution to your print requirements. We can offer a competitive, deadline-beating service in all types of print, finishing and project completion including:
Litho Printing, Digital Print, Screen Print, Folding, Fulfilment & Distribution Providing a best quality price fit between your needs and our proven network of print industry partners. Whatever your requirements; corporate stationery, advertising literature, brochures or large format graphics, Red Route Marketing offers the same excellent service that guarantees you have your job on time and at the price quoted.

What is Print Management?
Print Management is the best way of sourcing your company's entire print requirement, or finding a solution to meet a tight deadline. Our clients range from sole traders to large organisations as any entity can reap the benefits of our expertise and knowledge of the print industry. Everyone quite rightly expects good quality and competitive pricing and many printers offer just that, but are let down by the service they offer. Red Route Marketing EXCELS in service.
Time Saving
Many of our clients find that as well as being competitive, the major benefit of using Red Route Marketing is the time saving aspect. When you employ our services, you access a wide range of print products to ensure you achieve that tight deadline.To find out more [email protected]